100 Champion Products Programme Background
100 Champion Products Programme Background
- Collection of cooperative product ,
- Successfully collected over 120 product types from March - December 2013
- The cooperative entrepreneur convention is implemented .
Objective
- Identify potential products for market
Results
- Cooperative entrepreneur data has been successfully developed
- Issues and problems were identified
Resolution
- Create new marketing network infrastructure to market cooperative product
- Recognizes ANGKASA as a reference centre for identifying products for promotional and marketing purpose ,
- SKM allocates 15% of the TMP to ANGKASA to finance the development of the cooperative business
- Recognizes cooperative bodies as SMI entities